Erin Clarke


.martyn is a clothing brand created to celebrate individualism and uniqueness. Postcards from within is a campaign that promotes the brand, while also encouraging a positive mental state of mind. For this campaign, customers responded to an anonymous survey asking them what they love about themselves, and how they celebrate who they are. Their responses were included into the look book which challenges the stereo type of a typical fashion look book by embedding a focus point on mental health.